IMC clinic — an appointment form

Website · 2022

IMC is a family clinic in Almaty. Patients are seen in person and over video.

In 2022 Rocket Firm launched the clinic’s landing page, but instead of a regular request form we designed a full booking form.

What I did as lead designer:

Designed a three-step booking form: doctors, time and contacts.
Removed interface friction: by default the nearest doctor and today’s date, so the patient only picks a visit time.
Separated appointment addresses at different branches with colour indicators.
Adapted the design for mobile and built a component base for development.

Rocket Firm team: Alisher Kozhakhmetov, Oleg Kachalin, Kamilya Zakirova

Timeline: July — August 2022

Data first, filters later

A common scenario: the patient isn’t going to a specific doctor, just to a clinic they trust. For this case the form is set up by default: the nearest available doctor for today, so all that’s left is to pick a time and leave contacts.

The patient opens booking: any doctor, today

Picks a doctor and a time — the booking sums up in one line by the button

Booking with a specific doctor

The second most common scenario: the patient wants to book with their own doctor. Here the first step is choosing the doctor and seeing exactly which branch they work at and when. For these cases I designed the states and indicators the form needs.

At Mukanova Irina sees patients in the morning; orange marks her hours at Gagarina

And the other way round: choose the Gagarina branch, and the Mukanova hours are highlighted

No appointments that day — the form suggests another doctor, day or branch

Contacts: name, phone and comment, confirmation by text message

Adapting for mobile screens

Up to 80% of all bookings were made from phones, so the adaptive screens were designed with close attention to detail.